Tag Archives: branding

What is branding and why should I care?

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Not only does brand consideration, thinking and strategy enter my company’s work with clients on a daily basis, we at my company is currently going through the process of a rebranding ourselves. While the process of brand development can be extraordinarily beneficial for companies and entrepreneurs, I realize that it remains mysterious to many. Because of this, I reached […]

Does ‘Maine, Obviously’ reinforce negative stereotypes?

On Monday I announced the launch of Maine, Obviously, a Tumblr-based collection of news stories that feel [to me] as though they could only have been produced in Maine. From people who live in or have ties to the state the response has been largely positive. On a few occasions, however, it has been suggested […]

Might + Main launches GayMarry.ME, a database of equality-focused wedding officiants

Now that same-sex marriage is legal in the State of Maine, who will officiate all of the coming ceremonies? Immediately after same-sex marriage was voted into law on Tuesday, I noticed about a dozen folks, some on Twitter and some on Facebook, announce to their networks that they are qualified to officiate marriages in Maine. […]